![]() ![]() “Fans are actively expressing their opinions and trying to step into the management in order to protect their favorite artists,” he said. ![]() However, K-pop culture critic Kim Heon-sik says that kind of reasoning is less acceptable among Korea’s young generation of today, which values principle and fairness above anything else. From a business point of view, it may seem that rescheduling for a much larger, more profitable event would inevitably be the agency’s priority. While the number is still impressive, it shows that even in the same tier of popularity, boy bands tend to see much higher sales. Red Velvet’s most recent EP “The ReVe Festival 2022 - Feel My Rhythm” sold 443,900 copies in March. NCT Dream’s latest album “Glitch Mode” sold 1.4 million copies in March, and its repackaged version “Beatbox” sold 848,000 copies in May. Poster for NCT Dream's concert, which was set for July but canceled [SM ENTERTAINMENT For instance, NCT Dream and Red Velvet are both considered some of the company's most successful K-pop acts. Although this trend is visibly changing as more girl groups build stronger fandoms, sales numbers show that, overall, boy bands are more lucrative. And in the K-pop scene, it is widely known that male idol groups tend to be more profitable as they have larger, mostly female fandoms who have extremely high loyalty and relatively more purchasing power. Agencies often give favorable treatment to their more successful, profitable artists for business reasons. Fans are emphasizing that the criticism is not toward other artists under SM’s management, but toward the agency. This has sparked further criticism by the girl group's fans, who say that compared to other acts under SM Entertainment, Red Velvet has been given less promotion, social media communication and album stocks. ![]() But as the SK Olympic Handball Gymnasium, where Red Velvet planned to hold its concert, only houses around 5,000 people, fans of the girl group are questioning why rescheduling a concert for 5,000 would be more difficult than for a venue the size of Gocheok or Jamsil. The former can host somewhere between 17,000 to 35,000 fans depending on the stage layout, while concerts at the latter usually host an average of 45,000 audience members. Poster for Red Velvet's canceled concert "Red Velvet - 2022 The ReVe Festival: Prologue" Gocheok Sky Dome and Jamsil Olympic Stadium are two of Korea’s largest venues. “Now I know it was just a lack of effort on SM’s part.” ![]() “When Red Velvet’s concert was canceled, I was understanding because I figured it was difficult to reschedule for large venues,” one of the hashtag’s top tweets reads. Korean and international fans alike launched a Twitter campaign with the Korean hashtag that translates to “public discussion on SM Entertainment’s discrimination against girl groups” and in English, “better treatment for Red Velvet.” “Give us back Red Velvet’s concert” is also a frequently-seen tag. Because the concert, according to the original schedule, was supposed to take place before NCT’s show, the fans of the girl group, dubbed ReVeluv, are pointing fingers and asking why the agency did not prioritize Red Velvet’s rescheduling. Red Velvet was also slated to have its concert “2022 The ReVe Festival: Prologue” at the SK Olympic Handball Gymnasium in March but had to cancel after three of the five members tested positive for Covid-19. Boy band NCT Dream The reaction to the news by Red Velvet fans was quite the opposite. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |